I specialize in consumer industry, especially FMCG / Durable consumer goods and my focused roles include sales, marketing, digital marketing and PR.
I highly suggest you to study/use the product of a company you will interview with. B2C industry is an unique industry compared to other industries in a sense that hiring manager will not only look at your skill sets, but most importantly your brand passion. Therefore, prior to an interview, please be sure to analyze a company's product, the product's channel, POP and brand's vision but also to LOVE the product!
Born and raised in Japan, move to the U.S when I was 15 and came back to Japan in 2015 after finishing my bachelor. I have 2 years of B2C/Consumer recruiting experience prior to joining Morgan McKinley.